by Dan Giesin | Feb 8, 2022 | Beginner, Blog, Expert, Intermediate, Ski Industry News
I’m starting to think it’s never going to snow in these parts again. From Deepcember, when we in the Sierra Nevada were buried by a record 214 inches of snow in just under three weeks, we’ve passed through Juneuary and are enduring Februdry, a six-week period without...
by Dan Giesin | Feb 1, 2022 | Beginner, Blog, Expert, Intermediate, Ski Industry News
The XXIV Winter Olympic Games get underway on Thursday (U.S. time) in and around Beijing, and the whole world is expected to tune in with great anticipation and wonderment. But enough about politics. Nearly 3,000 athletes will be on hand to slide, skate, jump or do...
by Dan Giesin | Jan 25, 2022 | Beginner, Blog, Expert, Intermediate, Ski Industry News, Ski Resort Marketing
Everyone who has spent any time on a ski hill has a story to tell about skiing too fast. One friend of mine — we’ll call her June — was skiing at a popular and well-known resort a few years ago, zooming down a super-long, top-to-bottom groomer when she encountered...
by Dan Giesin | Jan 20, 2022 | Beginner, Blog, Expert, Intermediate, Ski Industry News, Ski Resort Marketing
Camping in the great outdoors is one of the better ways — if not the best — to get rid of some of the angst that seems to rapidly accumulate in our modern times. Throw in a little skiing and you’ve got makings of paradise on earth. But short of going the full...
by Dan Giesin | Jan 4, 2022 | Beginner, Blog, Expert, Intermediate, Ski Industry News
Talk about going from 0 to 60 in nothing flat! The month of December 2021 dawned in the Sierra Nevada range with a less-than-minimal snow coverage at most ski resorts — the big exception being Mammoth Mountain, which was carefully husbanding the remnants of a huge...
by Jack McNary | Jan 4, 2022 | Blog, Expert, Ski Industry News, Ski Resort Marketing
Why you should bootpack that extra bit We all ski for different reasons – for some of us, it’s to enjoy the beauty of the mountains on a gorgeous sunny day, reveling in the warmth of the high-altitude sun and the wide-open groomers. For others, it’s about charging...