by Dan Giesin | Jan 4, 2022 | Beginner, Blog, Expert, Intermediate, Ski Industry News
Talk about going from 0 to 60 in nothing flat! The month of December 2021 dawned in the Sierra Nevada range with a less-than-minimal snow coverage at most ski resorts — the big exception being Mammoth Mountain, which was carefully husbanding the remnants of a huge...
by Jack McNary | Jan 4, 2022 | Blog, Expert, Ski Industry News, Ski Resort Marketing
Why you should bootpack that extra bit We all ski for different reasons – for some of us, it’s to enjoy the beauty of the mountains on a gorgeous sunny day, reveling in the warmth of the high-altitude sun and the wide-open groomers. For others, it’s about charging...
by Greg Colquitt | Dec 30, 2021 | Blog, Ski Industry News
It’s not about business. It’s about fun. This is a simple idea, but for adults burdened by the lessons of life, achieving fun can be much easier said than done. Teaching kids requires a suspension of both reality and expectations. Is snow frozen water or...
by Jack McNary | Dec 29, 2021 | Blog, Ski Industry News, Ski Resort Marketing
As the last week has shown, most of us have seen how quickly a ‘meh’ season can change into one that will live long in the memory. With the West getting pounded, and I mean pounded by snow, we enter what many consider to be the best time of the year – when the good...
by Dan Giesin | Dec 28, 2021 | Beginner, Blog, Expert, Intermediate, Ski Industry News, Ski Resort Marketing
There’s a ski hill in California’s central Sierra Nevada that’s so big they have a word for it: Mammoth. And with 3,100 feet of vertical and 3,500 acres of skiable terrain accessed by an efficient lift system (a two-stage gondola and 22 chairs lifts, 10 of them of the...
by Greg Colquitt | Dec 23, 2021 | Blog, Ski Industry News
Who said you couldn’t have sun and snow? There are a few ski resorts in the country that really do have the best of both worlds–lots of sun and lots of snow. We’ve ranked the top 5 ski resorts in the US based on average sunny days that also get at...
